We planned, implemented and put the annual Savings Day 2014 in the limelight for the Austrian Savings Banks Association. The Public Affairs Department, together with the event and promotion agency "Fuchs und Freude", were able to take advantage of our full range of services for the gala event in Vienna for the 195 year anniversary (Gala on May 26th and Convention on May 27th.). We took care of everything from creating the event visuals and all the promotion material, to the transformation of the Redouten Hall at the Hofburg Palace in Vienna. The motto of the convention was digitization. Therefore we also made use of innovative technology. Christoph Cecerle, as our experienced social media partner, was responsible for the ongoing communication across all the relevant social networks. Further interesting information about Savings Day 2014 can be found here: www.sparkassentag2014.at