SEAT Ateca and Snowboard Legend Gian Simmen

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You can't change the weather, but you sure can change how fun it is to drive in it. Gian Simmen, who became the first half-pipe Olympic snowboarding champion in Nagano in 1998, is being pulled up a snow-covered mountain road by a SEAT Ateca FR 4Drive. And obviously he is having a great time. The TV-commercial was filmed in Grindelwald at the foot of the Eiger North Face. In bad weather.