BKW - Energy for Tomorrow

For the launch of the partnership with Swiss-Ski, BKW Energie AG rounded up the biggest Swiss Stars in winter sports for several energetic commercials, dramatizing the similarities between Swiss-Ski and BKW Energie AG. Both are already thinking about tomorrow's energy supply today.

The absolute crème de la crème of Swiss-Ski was available for the shoot: the three-time Olympic champion in cross-country skiing Dario Cologna, the four-time Olympic champion in ski jumping Simon Ammann, Wendy Holdener from the Swiss-Ski National Team, Olympic and world champion Iouri Podladtchikov, Olympic champion in ski cross Mike Schmid and downhill world champion Patrick Küng.

The film concept by CD Martin Green, WWP Creative, integrated the top athletes in the new color and brand world of BKW. The spot was filmed in Vienna and directed by Thomas Dirnhofer.